Why CCOs struggle to connect the dots – and what they can do about it

Proving the link between investment in communications activities and commercial business outcomes has always been hard – but it’s getting easier.
Germany DAX 40 Employer Attractiveness Ranking 2023

Discover which DAX 40 companies are perceived to be the most attractive employers in Germany.
Germany DAX 40 ESG Ranking 2023

Discover which DAX 40 companies are perceived as having the best reputation for ESG.
Germany DAX40 Trust & Like Ranking 2022

Discover which of the companies in Germany’s DAX 40 index were most trusted and liked in 2022.
DAX 40 – looking back at 2022

Discover how crises affected the reputation of companies in the DAX 40 index in 2022.
Did Adidas make the right decision by breaking up with Kanye West?

The brand was accused of being slow to react to the artist’s antisemitic remarks. How did it affect Adidas’s reputation?
Germany DAX 40 mid-year Trust & Like Ranking 2022

Discover which companies in Germany’s DAX 40 are the most trusted and liked by stakeholders.
DAX 40 and SMI 20 – a mid-year status

Halfway through 2022, we take stock of the reputations of companies listed on the DAX 40 and SMI 20.
Germany DAX 40 Trust & Like Ranking 2021

Discover which companies in Germany’s DAX 40 index were the most trusted and liked by stakeholders in 2021.
2021 results: Germany DAX 40 index

A closer look at which companies in Germany’s DAX 40 index were the most trusted and liked in 2021.