Discover the power of Caliber, the world’s leading real-time, customizable platform for tracking stakeholder perceptions and driving strategic communications.
Assess the effectiveness of marketing, reporting and communication activities to inform planning and prioritization of future activities.
See how the market reacts to news and events impacting your organization and industry – and mitigate any negative impact in a timely manner.
Inform content of marketing, communication and brand-building activities by qualifying impact on perceptions across topics, and identifying priorities.
Compare results across stakeholders and markets using common metrics and customizable dashboard.
Integrate stakeholder perception data with other continuous metrics and tools you already use.
Ensure accuracy of data by avoiding biased “point-in-time” studies.
Caliber’s Real-Time Tracker delivers continuous, actionable insights into stakeholder perceptions and likely behaviors. With the latest data at your fingertips, you can confidently refine your communication strategies for maximum impact and precision.
Measure dozens of brand and reputation health metrics in real-time to understand how stakeholders feel about your brand and how they’re likely to behave.
Spot changes as they unfold and shape the narrative to win stakeholder trust and stay ahead of the competition.
Demonstrate the tangible value of your initiatives. Measure the real-time impact of campaigns and announcements, providing concrete evidence of how communications drive business outcomes.
Align communication KPIs with corporate strategy, address stakeholder concerns and quantify activity impact.
Gain deep insights into distinct stakeholder groups to craft nuanced, targeted messages that drive engagement and build trust.
Discover sentiments of a multi-stakeholder universe – investors, employees, policy-makers, media etc., and see how their perceptions of your brand develop over time, anywhere in the world.
Safeguard your brand’s reputation with proactive intelligence. Our platform detects early warning signs across diverse stakeholder groups globally, allowing you to address potential issues before they escalate into crises.
“The Caliber Real-Time Tracker is a necessary tool for any company with the ambition of using comms strategically and proactively. In an ever-changing world, the comms function needs broad, ongoing perception data to be able to seize opportunities and handle crises –and basically to understand the impact and value of what we do.”
“Caliber’s real-time tracker is very easy to use, and the transparent pricing model makes budget-planning easy. Moreover, the team’s reputation expertise – and their flexibility in customizing the set-up, reacting to feedback and addressing any questions that come up – have proven invaluable in achieving an actionable, agile and effective reputation monitoring set-up for Siemens Healthineers.”
“The Caliber Real-Time Tracker is a necessary tool for any company with the ambition of using comms strategically and proactively. In an ever-changing world, the comms function needs broad, ongoing perception data to be able to seize opportunities and handle crises –and basically to understand the impact and value of what we do.”
Stop guessing what people think of your brand.
Track your brand and reputation, respond to risks and opportunities, and optimize your company’s marketing and communications efforts with real-time Reputation Monitoring Software.
Get a complete picture of how your brand is perceived by stakeholders around the globe — in real-time.
Caliber delivers real-time insights globally on vital brand and reputation metrics, surpassing the limitations of slow and costly traditional market research or limited online media monitoring.
Gain unparalleled understanding of your stakeholders’ sentiments with speed and precision.
Monitor numerous brand and reputation attributes to align communication KPIs with corporate strategy, effectively address stakeholder concerns, and quantify activity impact.
Our real-time stakeholder insights empower communicators to gauge ROI accurately, enabling informed decisions and maximizing communication effectiveness.
While many stakeholder tracking platforms only focus on customers and employees, Caliber’s Real-Time Tracker gives you access to sentiments of a multi-stakeholder universe – investors, policy-makers, media etc., and shows how their perceptions of your brand develop over time, anywhere in the world.
“The Caliber Real-Time Tracker is a necessary tool for any company with the ambition of using comms strategically and proactively. In an ever-changing world, the comms function needs broad, ongoing perception data to be able to seize opportunities and handle crises –and basically to understand the impact and value of what we do.”
© 2024 Group Caliber | All Rights Reserved | VAT: DK39314320
© 2024 Group Caliber | All Rights Reserved | VAT: DK39314320
