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Unlock Your Brand's Potential with Real-Time Brand Tracking

Stop guessing what stakeholders think of your brand. 

Gain invaluable insights into your brand’s health and reputation with Caliber, the industry-leading brand tracking solution. 

Our real-time brand tracker provides actionable intelligence, helping you understand stakeholder perceptions and make informed decisions to strengthen trust and loyalty.

Discover the Power of Real-Time Brand Tracking

Why Choose Caliber for Your Brand Tracking Needs?

Real-Time Insights

Stay ahead of the curve with our cutting-edge brand tracking software, offering real-time data on stakeholder perceptions.

Comprehensive Analysis

Dive deep into brand health tracking, monitoring key metrics such as awareness, reputation, and customer loyalty.

Customizable Solution

Tailor our brand tracker to your unique needs, ensuring you get the most relevant insights for your business.

Expert Guidance

Benefit from the expertise of our stakeholder intelligence specialists, who work closely with you to translate data into actionable strategies.

Interviews conducted so far, with thousands more added every day​.
0 M+
Companies monitored worldwide, including the largest players across all sectors.
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Countries in which we track perceptions of different companies and industries​.
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How does Caliber's Brand Tracking Platform Empower Decision-Makers?

Track your brand perceptions in real-time

Caliber delivers real-time insights on dozens of vital brand and reputation metrics, surpassing the limitations of slow and costly traditional market research or limited online media monitoring.

Gain unparalleled understanding of your stakeholder’s sentiments with speed and precision.

Prove ROI on brand and communications activity

Monitor numerous brand and reputation attributes to align communication KPIs with corporate strategy, effectively address stakeholder concerns, and quantify activity impact.

Our real-time stakeholder insights empower communicators to gauge ROI accurately, enabling informed decisions and maximizing communication effectiveness.

Reveal what key stakeholders think at any given time

While many stakeholder tracking platforms only focus on customers and employees, Caliber’s Real-Time Tracker gives you access to sentiments of a multi-stakeholder universe – investors, policy-makers, media etc., and shows how their perceptions of your brand develop over time, anywhere in the world. 

Here's what some of our global clients say about Caliber

“The Caliber Real-Time Tracker is a necessary tool for any company with the ambition of using comms strategically and proactively. In an ever-changing world, the comms function needs broad, ongoing perception data to be able to seize opportunities and handle crises –and basically to understand the impact and value of what we do.”

Holger Schubert
Holger Schubert

Head of Brand and Corporate Image

“Caliber’s real-time tracker is very easy to use, and the transparent pricing model makes budget-planning easy. Moreover, the team’s reputation expertise – and their flexibility in customizing the set-up, reacting to feedback and addressing any questions that come up – have proven invaluable in achieving an actionable, agile and effective reputation monitoring set-up for Siemens Healthineers.”

10
Sandra Kanzler

Brand research and monitoring

“The Caliber Real-Time Tracker is a necessary tool for any company with the ambition of using comms strategically and proactively. In an ever-changing world, the comms function needs broad, ongoing perception data to be able to seize opportunities and handle crises –and basically to understand the impact and value of what we do.”

Chad Holmes
Chad Holmes

Director of Marketing & Branding

Ready to find out what stakeholders think about your brand?

Book Free In-Depth Consultation on Your Brand or Sector

In just 30 minutes you will find out:​

Unlock Your Brand's Potential with Real-Time Brand Tracking

Stop guessing what stakeholders think of your brand. 

Gain invaluable insights into your brand’s health and reputation with Caliber, the industry-leading brand tracking solution. 

Our real-time brand tracker provides actionable intelligence, helping you understand stakeholder perceptions and make informed decisions to strengthen stakeholder trust and loyalty.

Discover the Power of Real-Time Brand Tracking

Track your brand perceptions in real-time

Caliber delivers real-time insights globally on vital brand and reputation metrics, surpassing the limitations of slow and costly traditional market research or limited online media monitoring.

Gain unparalleled understanding of your stakeholders’ sentiments with speed and precision.

Prove ROI on brand and comms activity

Monitor numerous brand and reputation attributes to align communication KPIs with corporate strategy, effectively address stakeholder concerns, and quantify activity impact.

Our real-time stakeholder insights empower communicators to gauge ROI accurately, enabling informed decisions and maximizing communication effectiveness.

Reveal what key stakeholders think at any given time​

While many brand tracking platforms only focus on customers and employees, Caliber’s Real-Time Tracker gives you access to sentiments of a multi-stakeholder universe – investors, policy-makers, media etc., and shows how their perceptions of your brand develop over time, anywhere in the world. 

Interviews conducted so far, with thousands more added every day​.
0 M+
Companies monitored worldwide, including the largest players across all sectors.
0 +
Countries in which we track perceptions of different companies and industries​.
0 +

“The Caliber Real-Time Tracker is a necessary tool for any company with the ambition of using comms strategically and proactively. In an ever-changing world, the comms function needs broad, ongoing perception data to be able to seize opportunities and handle crises –and basically to understand the impact and value of what we do.”

Holger Schubert
Holger Schubert

Head of Brand and Corporate Image

Ready to learn what stakeholder really think about your brand?

Book Free Consultation on Your Brand or Sector

In just 30 minutes you will find out:​