There’s ample proof that stakeholder behavior is linked to the degree to which people trust and like a company.
The Trust & Like Score is, therefore, the chief element we use to measure the strength of a company’s brand and reputation.
The rankings presented here are derived from Caliber’s real-time tracking study, which assesses the public perceptions of the 50 largest companies listed on the US Fortune 500 index daily.
The study incorporates 14,230 responses, representing a diverse sample of the American population.
